Cannes Lions
FOX NETWORKS GROUP LATIN AMERICA, Buenos Aires / FOX INTERNATIONAL / 2016
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We’re in a church. Right before us, a typical bride dressed in white is about to walk down the aisle. At a distance, we see him there, the stereotypical perfect man, waiting for her. She starts to walk slowly while the church chorus starts to sing. But instead of the classical “Ave Maria”, we hear some other music and lyrics. The song tells the bride the sad reality: that her future husband will change and will not be the perfect man anymore.
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