Cannes Lions
McCANN ERICKSON MUNICH / SONY / 2011
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Description
Sony Ericsson Xperia play. ALIEN VISIT.A lunch break can be an opportunity to have gaming fun with a playstation smartphone. Out of the blue the spaceship becomes reality in the exteriour.
A split second later it opens fire and a chicken gets some extra roasting by a lasergun. Spagetthi hit by a ray flies impressively which makes a girl shrill.
The whole restaurant panics about this splatter scifi invasion caused by aliens. Everybody remains in a duck and cover position when our gaming hero is about to triple his firepower, when an incoming phone call interrupts the game and everything returns almost back to normal.
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