Cannes Lions
1861UNITED, Milan / YAMAHA / 2009
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Those who own a Yamaha are part of a unique club that shares the values of adventure, challenge, passion for motorbikes.It’s a strong feeling of belonging that only Yamaha can create.This is the theme behind the two movies, “Ticket” and “Dog”, where two Yamahas are being threatened by a severe traffic officer and by a huge dog.Our protagonists will defend the bikes with no hesitation: simply because, as the final claim reminds us, “Every Yamaha feels like yours”.
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