Cannes Lions

YLE TEEMA TV CHANNEL

YLEISRADIO, Helsinki / FINNISH BROADCASTING COMPANY / 2012

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Beautiful Mind (Channel Ident for Yle Teema. The channel of Arts and Science) The basic idea is through collision create something new and unexpected. We combine not just pictures together but also words, ideas and movement to give birth to new associations. The abstract words beautiful and mind have been given a symbolic value and a visual form.

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