ALDI is the one stop shop for Australians this Christmas with an exciting range of seasonal products available at the lowest prices, so customers never need to downsize or half-bake the festivities. The campaign call for Aussies to be excited for a main event with all the trimmings and adding those extra touches to the decorations – because at ALDI, Australians can afford to give big this Christmas.

Says Mark Richardson, marketing director at ALDI Australia: “At a time when Aussies will be auditing their festive plans to balance the Christmas they want, with the Christmas they can afford, ALDI plays a unique role in helping people Overcook their Christmas, without overcooking their budget.

Christmas isn’t Christmas unless a few well-meaning relatives engage in a polite fight. This commercial shows two family members fighting over the last prawn on the Christmas table. We see the action get escalated, politely, as they run away from one another through the house.