Design > Graphic Design & Design Crafts
BBDO MINNEAPOLIS, Minneapolis / HORMEL / 2013
Overview
Credits
BriefExplanation
To create buzz & interest about the first ever bacon take-down that centers around a recipe contest using unique bacon recipes.
ClientBriefOrObjective
With no mass media budget, create awareness for Black Label Bacon.
Implementation
We created a poster campaign inspired by old vintage wrestling and boxing posters but with our own unique pork spin.
Outcome
The bacon take-downs were complete sell-outs. With this success, the client is planning the next events in bigger venues.
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