'Messlodies'. This campaign is based in the insight that Puerto Rican people enjoy being extroverted.

Especially when they are not worried about the mess they make.

In our execution the mess is nothing but a good time. We found words that describe a simple, very typical event in our lives but also sound like instruments in a typical music ensemble, a 'plena'. These words, mix together because of the nature of their sounds as if they were instruments describing a potential mess but also making a melody out of it.

EACH PART REPEATS AND LAYERS OVER EACH OTHER

VO: BBQ...

VO 2: I'll drop by with my chicken dip..

VO 3: Chips...

VO 4: Bring it cause I got Bounty, Bounty, Bounty, B-B-Bounty...

VO 5: Tuttifrutti tart...

VO 6: Tangy Tangy...

VO 7: Meatball sauce...

VO 8: Party people, papaya, pasta, pork chops...

VO 9: Uncle Tito stumbling down...

VO 10: Frosty pumpkin pie...

ANNCR: Enjoy the mess with Bounty.

MUSICA: LO REPETE

1: BBQ.

2: Voy pa allá con mi dip de pollo.

3: Llevo chips, llevo chips, llevo chili, llevo chips.

4: Tranquilo que tengo Bounty.

5: Papitas fritas, Papitas fritas.

6: Pique, pique, pique.

7: Albóndigas, Albóndigas.

8: Sopa e plátano, arañas, arroz con pollo.

9: Tío Tito tumbando to'.

10: Papa, Pana y Asopau.

ANNCR: Disfruta el requero con Bounty.