Social and Influencer > Websites & Microsites
CRISPIN PORTER + BOGUSKY, Boulder / GAP / 2010
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Holiday cards are an age-old tradition. But this holiday season Gap wanted to give people a tool to spread some yuletide cheer and connect with the ones they love in a fresh new way.Out with the usual, mushy holiday cards, in with Cheerfactory.com – an interactive tool that lets you send personalized holiday cheer through email, Facebook and Twitter on a host of untraditional but pertinent topics like “You Office Party Hardied” and “Still Got That Receipt?” Each cheer even has a surprise gift at the end for all you holiday deal hunters.
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