Film > TV & Cinema Film

CLAM KINGS

CHI & PARTNERS, New York / THIRTEEN / 2014

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Overview

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OVERVIEW

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Our observation: TV has been overrun by reality TV and soon there won’t be any quality options left. To demonstrate how absurd things have become, we launched #TVGONEWRONG – a campaign for several fake reality shows, including Clam Kings. The show was just as believable and ridiculous as a real reality show, except it ended with, “the fact you thought this was a real show, says a lot about the state of TV,“ and asked people to support THIRTEEN and quality programming.

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