Film > Product & Service
BRAND NEW SCHOOL, New York / CLEAR / 2010
Overview
Credits
Synopsis
If you have Clear and a mobile wifi device, there is virtually nothing you cannot do from anywhere in this city. In this campaign, we illustrate how this impressive product is destined to change the way we use mobile internet.It was important to get all that we could in-camera, with as little 3d as possible. We roughly pre-visualized the spots, then built sets on locations and rigged them to animate based on the motions set in the pre-viz.The camera operators were challenged, doubling as actors operating their wifi devices (with a film camera strapped to their head).
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