SCHOLZ & FRIENDS, Hamburg / OPEL / 2016
OnStar, the personal Online and Service Assistant, can save lives – because it automatically calls help in case of an emergency.
To advertise this feature, we created an outstanding print ad that presents this sophisticated system in a very simple way and definitely can’t be overlooked.
The ad was published in a limited edition of the "Stern" - one of Germany's most important magazines - which was available in the Lufthansa Business Lounge of the Hamburg airport.
If anything happens, help is on the way.
Automatic Crash Response.
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