Film > TV & Cinema Film
BBDO , New York / MARS / 2016
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We continue ‘Snickers’ core brand message of “You’re Not You When You’re Hungry” by showing what happens when people are afflicted by multiple hunger symptoms. These new hunger problems can only be satisfied by new Snickers Crisper.
In this spot, we see a dim, young guy showing his prospective employer regrettable spring break photos. When the employer gives him the brush-off, he impatiently calls him to follow up on the interview. He is “Dimpatient” (Dim + Impatient).
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