McCANN LONDON, London / MCCANN / 2013
Overview
Credits
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24 items
Home Electronics & Audio-Visual
APPLE, TBWA\MEDIA ARTS LAB
Household: Cleaning Products
UNILEVER, LOWE
Household: Other
PROCTER & GAMBLE, GREY WORLDWIDE INDIA
OTC Pharmacy
BAYER, ALMAPBBDO
Clothing, Footwear & Accessories
SAMSONITE, JWT SHANGHAI
Other Vehicles, Auto Products & Services
VOLKSWAGEN, ALMAPBBDO
LEICA, F/NAZCA SAATCHI & SAATCHI
Retail Stores
HARVEY NICHOLS, Y&R DUBAI
Publications & Media
PENGUIN GROUP(INDIA), McCANN WORLDGROUP INDIA
COMEDY CENTRAL, GREY ARGENTINA
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Media / Entertainment
MICROSOFT, McCANN LONDON
Creative Effectiveness
Use of Ambient Media: Large Scale
Use of Digital Platforms
Use of Print or Standard Outdoor
Retail Promotions & Competitions
Ambient Experiential & Immersive Digital
Live Experience Games
Live Advertising and Events
Co-creation & User Generated Content
Innovation in Visual Storytelling and Branded Entertainment
Media & Publications
Live Brand Experience
Retail & Customer Promotions
Launch / Re-launch
Use of Adapted Billboards / Posters
Excellence in Brand Integration & Sponsorships
Use of Ambient Outdoor
Integrated Campaign led by Outdoor
Integrated Multi-Platform Campaign (Online & Offline)
Innovative Use of Social for Mobile
MOMONDO GROUP LTD, McCANN LONDON
Integrated Campaign