MUSIC MEISTER

THESE DAYS, Antwerp / NOKIA / 2010

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Translation

Nokia launched Comes With Music in the Netherlands: buy a phone & download free music for a year from the Nokia Music Store. But consumers doubt the quality of the music as they don’t know the Nokia Music Store.To explain in a fun way the store offers charts music, classic tracks... the Music Meister was launched as an application on Hyves.nl(=Dutch alternative to Facebook). Two kids hop around the city and you guess what Music Store tracks they hear as quickly as possible and challenge a connected friend to decide who is the Music Meister.Average time on site: +13 minutes.

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