We had to introduce Pangea as a new business model and concept in leisure and travelling. The brief was to communicate the store opening in Madrid and the web site Pangea.es

The size of the store is huge, so we developed the concept: “Pangea the World’s largest travel store”. This allows us to bring travel to another level, because the experience of visiting the store is extraordinary. The visual code was created in a fresh tone, totally different from the regular companies in this sector, but strongly related, based on the passport seals.