PLAY WITH THE NEWS

MARKETFORCE , Perth / NETWORK 10 / 2010

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Overview

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Overview

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The 7PM Project is a live talk show that airs every weeknight on Network Ten. Hosted by comedians Dave Hughes and Charlie Pickering, the programme offers a funny and irreverent look at the news of the day.

To promote the show's launch, we created an advertisement that enabled people to draw over photos and articles on news websites.

The result: a banner ad that let people experience exactly what The 7PM Project is about - having some fun with the news.

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