Film Craft > Film Craft
SWARM@RKCR, London / INNOCENT / 2011
Overview
Credits
Synopsis
In order to get the nation to understand why and when to drink an innocent smoothie, we turned the innocent smoothie bottle into a Superhero “Here to save the peckish!!” We re-purposed the words from Queen’s smash-hit ‘Flash-Gordon’; “Fruit! Ah haaa, Saviour of the Universe!!” and used our little Superhero to swoop in on members of the British Public, looking for a snack to fill their hunger pangs. We used a deliberately Low-Fi style in order to continue innocent’s ‘home-made’ feel, and add comedy and authenticity to our little hero’s cameo. We had particular fun with his cape and suspending him from string.
More Entries from Best Use of Music in Film Craft
24 items