Outdoor > Culture & Context

THE ELECTIONS EDITION

IMPACT BBDO, Dubai / ANNAHAR NEWSPAPER / 2022

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Bronze Cannes Lions
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As Lebanon was going through a historically critical financial crisis, with necessities getting scarcer every day, an absurd shortage of the ink and paper needed to print ballots threatened a decisive election.

An-Nahar, the leading newspaper driven to defend the country’s fragile democracy, decided not to print on February 2nd. People walked up to the newsstands to find empty racks, carrying nothing but a single message: The ink and paper intended for today’s issue was donated to the printing of voting ballots for the 2022 election. The empty newsstands filled the country, symbolizing the fight to safeguard democracy.

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