Spikes Asia Brand Experience & Activation Winners & Shortlists

The Brand Experience & Activation Spikes celebrate creative, comprehensive brand building through the next level use of experience design, activation, immersive, retail and 360° customer engagement.

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Valerie Madon, 2024 Jury President

Chief Creative Officer, APAC, McCann Worldgroup, APAC

Watch 2024 Jury President, Valerie Madon, announce the Grand Prix winner for Brand Experience & Activation.

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418 Entries

Awarded:

1 Grand Prix
4 Gold
12 Silver
18 Bronze
49 Shortlisted
Grand Prix Spikes Asia
FITCHIX

Market Disruption

FITCHIX

HONEST EGGS CO., VML

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Gold Spikes Asia
AIZOME WASTECARE™ INDUSTRIAL WASTE - CERTIFIED AS SKINCARE.

Consumer Services / Business to Business

AIZOME WASTECARE™ INDUSTRIAL WASTE - CERTIFIED AS SKINCARE.

AIZOME, SERVICEPLAN

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Gold Spikes Asia
FRYING PAN CHALLENGE

360 integrated Brand Experience

FRYING PAN CHALLENGE

AJINOMOTO “GYOZA”, HONDA OFFICE

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Gold Spikes Asia
TRY GALAXY FOLD EXPERIENCE

Use of Mobile & Devices

TRY GALAXY FOLD EXPERIENCE

SAMSUNG, CHEIL WORLDWIDE

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Gold Spikes Asia
SHIFT 20 INITIATIVE

Sponsorship & Brand Partnership

SHIFT 20 INITIATIVE

SHIFT 20 INITIATIVE, SPECIAL

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Silver Spikes Asia
ALL YOU NEED IS A RUG

Consumer Goods

ALL YOU NEED IS A RUG

SAMSUNG, CHEIL WORLDWIDE

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Silver Spikes Asia
FITCHIX

Consumer Goods

FITCHIX

HONEST EGGS CO., VML

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Silver Spikes Asia
MY JAPAN RAILWAY

Travel, Leisure, Retail, Restaurants & Fast Food Chains

MY JAPAN RAILWAY

JR GROUP, DENTSU INC.

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Silver Spikes Asia
SHIFT 20 INITIATIVE

Use of Broadcast

SHIFT 20 INITIATIVE

SHIFT 20 INITIATIVE, SPECIAL

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Silver Spikes Asia
CLIMATE DOCTOR'S CERTIFICATE

Guerrilla Marketing & Stunts

CLIMATE DOCTOR'S CERTIFICATE

SCHOOL STRIKES 4 CLIMATE, CHEP NETWORK

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Silver Spikes Asia
HEINEKEN H*AI

Guerrilla Marketing & Stunts

HEINEKEN H*AI

HEINEKEN, BBH

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Silver Spikes Asia
THE GREENPRINT

360 integrated Brand Experience

THE GREENPRINT

VOLKSWAGEN, DDB NEW ZEALAND

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Silver Spikes Asia
TRY GALAXY FOLD EXPERIENCE

Customer Acquisition & Retention

TRY GALAXY FOLD EXPERIENCE

SAMSUNG, CHEIL WORLDWIDE

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Silver Spikes Asia
FAX-4-KIWIBURGER

Tech-led Brand Experience

FAX-4-KIWIBURGER

MCDONALD'S, DDB NEW ZEALAND

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Silver Spikes Asia
DIRTY DISPLAYS

Breakthrough on a Budget

DIRTY DISPLAYS

ARMOR ALL, HAVAS MALAYSIA

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Silver Spikes Asia
HEROES’ BELATED GRADUATION

Corporate Purpose & Social Responsibility

HEROES’ BELATED GRADUATION

BINGGRAE, DMINUSONE

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Silver Spikes Asia
WORDS OF PRIDE

Corporate Purpose & Social Responsibility

WORDS OF PRIDE

DISNEY STAR, DDB MUDRA GROUP

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Bronze Spikes Asia
RIDE THE ARCHES

Travel, Leisure, Retail, Restaurants & Fast Food Chains

RIDE THE ARCHES

MCDONALD'S, LEO BURNETT

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Bronze Spikes Asia
EAT WHAT YOU WATCH

Media / Entertainment

EAT WHAT YOU WATCH

VIU, DDB GROUP SINGAPORE

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Bronze Spikes Asia
MILK MANGA

Small Scale Media

MILK MANGA

SEKI MILK, VML OGILVY JAPAN

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Bronze Spikes Asia
TOTAL SPORTS AND FITNESS HOTEL

Guerrilla Marketing & Stunts

TOTAL SPORTS AND FITNESS HOTEL

TOTAL SPORTS & FITNESS, BBDO INDIA

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Bronze Spikes Asia
RIP CURL VIRTUAL PRO

Competitions & Promotional Games

RIP CURL VIRTUAL PRO

RIP CURL, VML

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Bronze Spikes Asia
PERFECT DAYS OFFICIAL MOVIE SITE

Use of Mobile & Devices

PERFECT DAYS OFFICIAL MOVIE SITE

PERFECT DAYS / MASTER MIND, MOUNT INC

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Bronze Spikes Asia
HELLO CHRISTMAS

Metaverse, New Realities & Emerging Tech

HELLO CHRISTMAS

TELSTRA, THE MONKEYS | ACCENTURE SONG

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