Talkin'trees

Croatia

Young Entry Asset
Young Entry Asset

Overview

Credits

Overview

Describe the creative idea

You won't enter a fight if you don’t know what you are fighting for or if it feels right. It's why EcoTree must inform the public about the deforestation crisis, but also evoke an emotion which will encourage everyone to actively participate in solving it. Positive reactions and emotions are the ones we talk about with family and friends, but are also happy to share them on social media.

It’s why we decided to give people a place where they can connect with nature again, amidst the city hassle and crowds. In most famous city parks, we want to create points where everyone can come and catch up with real influencers of nature - trees. They have something to say and let’s face it: it’s our time to listen.