The best teacher

Thailand

Young Entry Asset

Overview

Credits

Overview

Write a short summary of what happens in the film

In "The Best Teacher," we see a baby in the womb, hearing the voices of parents who talk to her about things happening around her. They may not realize that every time they talk to their baby, they are building a strong foundation for their child's lifelong learning journey.

So here comes the conclusion, "You have always been their best teacher since day one”.

Background

Situation:

Indian parents without a strong educational background often lack confidence in teaching their children, leaving them feeling powerless and uncertain about their abilities. They may believe they are unable to effectively support their child's learning.

Brief:

To create a film that empowers parents in India, motivating them to reclaim control over their child's education and actively engage in shaping their academic journey.

Objective:

Empower parents by raising awareness to take charge of their young children's education confidently.

Strategy and Insight

Indian parents who lack an extensive educational background often lack confidence in teaching their children. However, they have been unconsciously teaching their kids all along through every simple word that they talk to their baby in the womb. This is why Rocket Learning has come up with a simple idea: "You are your child's best teacher since the very first day of life."