We can’t make a global change by targeting only men and climate-conscious individuals as before. That is also why we'll cooperate with the modern sexual wellness company Maude to create the first vibrator which will literally save the planet. This means that with every single vibrator people will automatically buy carbon credits as well. The vibrator will be made out of EcoTree’s wood by cutting monoculture forests. And it'll be tree-shaped. We'll use Maude’s retail network, so it will also be sold at natural-to-go places such as Sephora or Selfridges.

We will start the conversation about how taking care of our planet should be as natural as making love. It should be as natural as possible. We will become an active voice and position ourselves as the owner of the “natural environment actions“ topic. So, being active in ecological topics and buying carbon credits will become a natural thing.