Today’s urban youth have fought and earned the privilege to choose love, whether they’re homosexual, bisexual, pansexual or pretty much any kind of sexual.

But did this privilege get carried away? Today there are people married to the Eifel Tower, The Berlin Wall, Video Game Characters and inanimate objects.

The idea? In a world where people can marry their toaster, there are children who don’t even get a say in their marriage. Create awareness and action around this sentiment.

We begin with a short form video series about A DAY IN THE LIFE of people married to the strangest inanimate objects - to highlight the glitch in the system.

IE. I can marry my umbrella but 12 year old Amaya doesn’t get a say in her marriage? Let’s fix the glitch (we direct them to a petition).

We follow this up by launching and promoting a dating app that lets you match with inanimate objects; purely to further the conversation around the issue. Every time you match with an objected, you are prompted to go sign a petition.

Finally, we launch a feature in our website. Here's what we thought. You can’t force your child into marriage, if they are already married. Hear us out. We provide a platform that issues temporary marriage licenses to ANY inanimate object. Just so you can’t be pushed into another. A bold ridiculous solution, to go with a bold, ridiculous campaign.