VoiceBank

Singapore

Young Entry Asset
Young Entry Asset

Overview

Credits

Overview

Campaign Summary

Internal stigma discourages both seeking and offering mental health support. For people with mental health conditions, they feel like a burden for seeking help. For those who want to support, they feel they are not qualified enough to provide help.

Introducing VoiceBank – a messenger bot that lets you bank on voices for mental health support.

Your loved ones are always there when you need a word of comfort.

VoiceBank fosters a culture of care where anyone can easily offer or receive messages of encouragement.

Creative Insight

Sometimes, the simplest but most effective form of help and support are words of comfort. What if we made this form of support easily accessible for givers and receivers?

Introducing VoiceBank: a messenger bot that allows people to store pre-recorded messages of love for their friends, family and anyone in need. Imagine when they're feeling down or alone, with no one to turn to in the middle of the night and all they want is to hear words of encouragement, there is a bank of voices they can turn to to receive timely comfort.

VoiceBank can be easily applied on Meta channels (IG and FB Messenger) and other messaging apps (WhatsApp & Telegram). We can even amplify our de-stigmatisation efforts around mental health conditions by calling for the wider population to lend their voice, and join the digital movement to support and uplift people with mental health conditions.

VoiceBank is a creative digital solution that cuts through the stigma surrounding mental health conditions. It provides a space for expressing and receiving care. Pre-recorded messages allow for thoughtful and personalised encouragement without the pressure of a live conversation. Anyone with a smartphone can access and use it, overcoming geographical or social barriers.