Cannes Lions
BETC EURO RSCG, Paris / NBC / 2008
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In the film we see Gali the Alligator in a cartoon environment full of puppets, where he kills and eats all his animal ‘friends’. The ad closes on Gali alone in the valley, with blood everywhere. The film is supported by an original and funny score, juxtaposing sweet children’s voices with dark lyrics that describe Gali’s bloody walk to great comic effect. The film has had notable success, with over 750,000 hits on YouTube alone so far. Gali has since aired launched on French TV and cinema.
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