Corona is a beer that has reached more than 180 countries, pretty much the whole World, because of his unique brew process, and we wanted all Mexicans to knew it. After the discovery of LHS 1140B, we decided to use this news as an excuse to talk about our product, by sending a direct transmission to this exoplanet with our recipe. Being the first brand to get in touch with LHS 1140B. Media covered the event and the message was transmitted also in radio stations, talking not only about the message but also telling the whole country how a Corona is made and how far it has reached.

The idea had to be executed with national scientist and experts that could create a transmitter capable to send the message to this planet for real. We chose the time of the transmission, according to the planet position and invited the media to cover our action. In less than 10 days after the discovery of this exoplanet, we managed to create the transmitter and sent the radio frequency with our recipe. This way, Mexicans could know about this action, but more important, how a Corona is brew and how far it has arrived.

This direct message to LHS 1140b inhabitants will show its results in 40 years.