Eurobest

A cow named Bernard

JOGA, Paris / OXFAM / 2022

Awards:

1 Shortlisted Eurobest
Film

Overview

Entries

Credits

Overview

Execution

We imagined a "mockumentary" that tells the story of a farmer.

Our man was angry that people and media accused his cows to emit a lot of CO2,

and never talk about the 63 French billionaires that emit as much CO2 as half of the French population.

To get things right, our farmer got an idea: he gave to his cows the first name of the billionaires. This cow is called Bernard, as a "tribute" to Bernard Arnault, this one Xavier (Xavier Niel), François (François Pinault). As he did not want to limit to France, there are also Elon, Warren, and Donald!

Our farmer got other ideas as well... like sending to Bernard Arnault the equivalent of his carbon footprint in cow dungs.

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