Dubai Lynx
A small taste of
J. WALTER THOMPSON BEIRUT, Beirut / COCA-COLA / 2017
Overview
Entries
Credits
Overview
Background
Coca-Cola wanted to launch the new 185ml mini can on the Lebanese market under the new Coca-Cola platform ‘taste the feeling’.
Execution
We used mini can-shaped crops of, what might be, the only logo in the world that can be cropped down and still stay recognizable. Each of the 3 crops reveal bubbly, fresh and cool shapes that give a taste of the world of Coca-Cola.
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