Cannes Lions
OGILVY & MATHER, Chicago / OSCAR MAYER / 2009
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When it comes to sandwiches, the freshness of the meat can "make it or break it." It’s the difference between the “ultimate sandwich” and “just a sandwich.” In these economic-conscious times, why pay the price for the deli bells and whistles, when you can get Oscar Mayer Deli Fresh Shaved Meats that taste as fresh as the deli without the deli counter price?
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