Thanks to an eye-catching design, our campaign artfully showcases the new Acer Ultrabooks on our website by displaying three stories of different everyday life situations. At the same time we point out the Ultrabooks’ most important features.

Simple scrolling allows the user to take control: with one turn of the mouse scroll wheel, the user can change the situation, perspective, and features. This isn't only tons of fun, but it also provides the Ultrabooks with a platform in which to connect with the target group.

But that’s not all, the Web site also needs traffic: therefore, we produced extensive display ads that tell parts of the stories and draw attention to the Ultrabooks and our new website.