Cannes Lions
HAPPY F&B, Gothenburg / FORSMAN & BODENFORS / 2009
Overview
Entries
Credits
Description
The business objective is to communicate the agency in a way that seperates them from their competition and makes them memorable.
Execution
With more than 25 partners, the focus on the two surnames of the founders are less important. The short popular version F&B inspired to create a contemporary monogram. The thin line of the monogram becomes a playful theme to highlight infomation and seal presentations.
Outcome
Positive references from clients.
Similar Campaigns
10 items