Cannes Lions

ALTERNATIVE MUSIC STORE

GREY HONG KONG, Hong Kong / ZOO RECORDS / 2011

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Presentation Image

Overview

Entries

Credits

Overview

Outcome

More than 10,000 attended the festival each night, and countless more got involved as concert clips were shared on Facebook, Twitter, Youtube and personal blogs. Zoo Records sold out 80% of the albums for those 8 performing bands. But most importantly, alternative music came alive at tens of thousands of venues all over Hong Kong.

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