Cannes Lions
DROGA5, New York / KRAFT / 2013
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Many people think feta can only be used in Greek salads. But it can go on so many more dishes. So we decided the best way to show the versatility of feta would be by creating a series of web-only cooking-show films, in which our host whips up a bunch of recipes that incorporate our product. We also decided our cooking-show host could use some help. And who better to help than Yiayia, a crazy old Greek woman who knows next to nothing about the modern world?
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