Objectives and target group: This microsite transports information and emotion about the Audi A4 cabriolet without being overloaded with detailed information. The site centres on more emotion and the feeling you will have, driving an Audi A4 cabriolet.While the Microsite pops up in front, the audi.de website loads automatically in the background window for more detailed information. Users will be linked via an online Banner campaign to this specific site.During Daytime (7am to 7pm) there are two different themes (random), reflecting the actual Classic Ad-campaign. At night (7pm to 7am) there will be a night theme which also reflects the classical campaign.