Cannes Lions
WEBER MARKETING & COMMUNICATIONS, Groningen / PHILIPS / 2008
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The 'AUREA Sirens Launch Film' for Philips was originally created as a pre-introduction film to show off the fantastic capabilities of the Aurea Flat TV. It needed to be a creative film that matched the luxury positioning and seductive marketing of Aurea. It also needed to reflect that this unique product has the most advanced technology on the market with the best picture quality in the industry.
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