Cannes Lions

BABY FACE FOAM

JEH UNITED BANGKOK, Bangkok / SMOOTH-E (THAILAND) / 2006

Awards:

4 Gold Cannes Lions
Film
Film
Film

Overview

Entries

Credits

Overview

Description

Decades ago before DVDs, the classic Thai selling method was free outdoor cinema that sold a product during a show.

We brought that back…We created “The Love Story” series of 4 episodes that not only sells but also pokes fun a conventional ‘Beauty’ commercials.Airing schedule: prime time on the two most popular channels in Thailand every Friday, Saturday & Sunday starting from June 24th.Episode 1) Airing the first two weeksEpisode 2) Airing the second & third weeks Episode 3) Airing the fifth & sixth weeks Episode 4) Airing the last two weeks.

Similar Campaigns

11 items

Persil Abaya Shampoo- National Resonance

OMD, Dubai

Persil Abaya Shampoo- National Resonance

2016, HENKEL

(opens in a new tab)