Cannes Lions

BASE PHONEADDRESS

DDB BRUSSELS, Brussels / BASE / 2015

Case Film
Case Film
Presentation Image

Overview

Entries

Credits

Overview

Description

BASE launched Phone Address, a mobile innovation that turns your phone into an actual address. The technology allows that whenever you move, your address moves with you. The app makes it possible to get things delivered wherever you are.

Two interacting apps establish a dynamic connection between consumers and delivery services. Phone Address eliminates the need to stay at home, waiting for e-commerce or and food deliveries. It opens up the opportunity to deliver at various specific places. Phone Address is the next chapter in e-commerce and will lead to to a whole new way of life.

Execution

BASE launched Phone Address, a mobile innovation that turns your phone into an actual address. The technology allows that whenever you move, your address moves with you. The app makes it possible to get things delivered wherever you are.

Two interacting apps establish a dynamic connection between consumers and delivery services. Phone Address eliminates the need to stay at home, waiting for e-commerce or and food deliveries. It opens up the opportunity to deliver at various specific places. Phone Address is the next chapter in e-commerce and will lead to to a whole new way of life.

Outcome

This technology is so fresh we could not disclose any results at this moment. Head over to results.phoneaddress.be to see the first results.

Similar Campaigns

12 items

Dior Spring-Summer 2021 Collection

COMPANY 3, New york

Dior Spring-Summer 2021 Collection

2021, DIOR

(opens in a new tab)