Cannes Lions
RAINEY KELLY CAMPBELL ROALFE/Y&R, London / BBC / 2009
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We wanted to draw attention to Radio 2’s amazing line up of talent and the DJ’s passion for the station and the music they played.The campaign features some of the UK’s best known DJs including Chris Evans and Jonathan Ross during the recording of their show as they sing, dance and generally mess around to their selected track. Each DJ and their track is ‘mixed’ together to demonstrate the range of music and talent available on the station, all of which makes Radio 2 the most popular station in the UK.
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