Cannes Lions

BEROCCA BOOSTER

JWT SINGAPORE, Singapore / BAYER / 2013

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Overview

Entries

Credits

OVERVIEW

Execution

Social media is a major part of our lives and what we do and share on it is a reflection of ourselves, like being the first to post news on sports or other amazing discoveries.

So we created Berocca Social Booster – A desktop widget that picks up the latest contents from the coolest sites in the world and let’s you post it instantly on your Facebook wall. You can also customize the genre of news you like and when you ‘Boost’ your Facebook page, you’ll also receive useful facts about the product and other funny compliments from the widget.

Outcome

Given it's recent launch, latest results will be provided at http://justwonderfulthings.com/berocca/socialbooster/

Password: berocca

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