Objectives: Launch of a bobsledding-site themed "Increasing winter sport for decades" on the occasion of the Olympic Winter Games 2002 in Salt Lake City.Target Group: Bobsledding fans, fans of the olympic winter games, sports fans in general.Synopsis: The site presents the spirit of bobsledding and the fascination of speed. A sumptuous flash-movie ("The Run") simulates a bobsled from the driver's point of view. In addition one can find information about the pilots, the gear (sled, suit, shoes) and the sport (rules, run, start).