Cannes Lions

BONUS CERTIFICATE

JUNG von MATT AUSTRIA , Vienna / BANK AUSTRIA / 2004

Presentation Image

Overview

Entries

Credits

Overview

Execution

In this advertisement the medium and the message go hand in hand. The advertisement takes up the newspaper’s editorial background, tranforming the set layout into a message-carrier that conveys 'Returns despite a falling course'.

Outcome

No statement has yet been made regarding the success of the advertisement.

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12 items

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