Eurobest

Brothers Reinvent Giving

AMVBBDO, London / HEWLET-PACKARD / 2017

Film
Demo Film

Overview

Entries

Credits

Overview

Description

'Brothers’ is a powerful film about a musician who uses HP technology to enable his deaf brother to experience music for the first time. The film actively showcases the power and capability of HP technology, whilst authentically demonstrating how it can be used to transform people’s lives for the better. The film ran during the holidays, at a time when most TV ads focus on schmaltzy festive moments. For this film, we decided to show the real power and importance of giving over receiving - and how HP technology can play a part in that story.

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