Cannes Lions
BALTIC FCB, Tallinn / WOMEN AGAINST CERVICAL CANCER ASSC. ESTONIA / 2009
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For the modern woman, “my own time” often means time spent on beauty procedures. Testing for cervical cancer, as an uncomfortable and intimate issue, is often postponed for later. Every make-up session that you make instead of a preventive visit to the doctor, might turn out to be your last.
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