Cannes Lions
PICTURE TREE, Johannesburg / MULTICHOICE / 2005
Overview
Entries
Credits
Description
A typical movie theatre scene, but instead of a box of popcorn, this young South African is snacking on a mielie (corncob) , cooked the traditional way. They payoff line "Get Back to Black" is a call to to the youth to remember their heritage.
Similar Campaigns
12 items