Cannes Lions

CHARITY FOR SERIOUSLY ILL CHILDREN

KRUT, Stockholm / MIN STORA DAG / 2009

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'Min Stora Dag' (My Big Day) helps seriously ill children make their dreams come true during one day. Min Stora Dag do not cure cancer or hurry a transplantation along, but they create a well needed break in endless hospital visits and a memory for life for the sick child. The radio spot is to strengthen the knowledge of Min Stora Dag in a touching, yet hopeful way.

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