Cannes Lions

Chinese Talent Invitation Poster

OGILVY GERMANY, Frankfurt / OGILVY GROUP / 2016

Presentation Image
Supporting Images
Supporting Images

Overview

Entries

Credits

Overview

Description

Of course it’s a big challenge for design student from Asia to join a German design agency. But especially design makes it much easier. Because it’s a universal language that can easily overcome any kind of border. Design can integrate different cultures and form something wonderfully new. So let’s mix cultures. It’s fun!

Execution

The posters feature new visual language made from German and Asian design. Proving how easily both cultures go together when it comes to design. And also proving that there is no need for concerns or fears – because it’s always fun mixing cultures.

Outcome

By now we have 11 applications from China. Which is more than we ever expected.

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