Cannes Lions
DARE, London / CONVERSE / 2016
Overview
Entries
Credits
Description
A robot arm carves himself a pair of converses out of a block foam.
Execution
We worked with a special effects company, who had a robot arm for the purpose of carving out set design assets from foam. Using tailored coding in order to move the robot arm, we shot the Robot Arm carve out the sneakers in a 18 hour shoot
Outcome
The film resulted in:
8,000 new Google+ followers
40,000 likes and 150 comments on Instagram
717 likes and 22,000 views on Facebook.
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