The site begins with a series of photos, dialogue bites and quotes that introduce the characters and their struggle. Inspirational orchestral music from the score plays throughout, and the user is offered numerous options for download. The Experience section is divided into four themes of Braddock's life story and each houses photo books and video clips pertinent to that theme. Each subsection plays automatically so that the user can simply enjoy the experience. A wealth of content is available for peer-to-peer distribution, creating effortless Viralosity, and site content is controlled dynamically via XML to allow quick response to content updates.