Cannes Lions
JWT BRAZIL, Sao Paulo / COCA-COLA / 2012
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It is an animated film with production and creation entirely local. "Goals" begins with a poorly executed penalty kick and the disappointment of the young player. Disappointment which soon becomes a celebration among the fans - when the ball, which missed the goal, passes in between two cans of Coca-Cola. The celebration atmosphere involves the whole community when, in the end, the young player after a new attempt, scores the penalty kick.
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