Dedicated to inspiring, enabling, and educating marketers around the globe, Connections showcases the latest technology and innovation, highlights groundbreaking customer stories, and puts you at the front lines of emerging trends and best practices. The 2014 Salesforce Connections event opens doors for companies who are lacking in customer connections. This film opened the conference and got attendees excited for what they were about to learn in regards to better customer relations, tracking customer trends and understanding customer wants and needs.